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WRITING A RECRUITMENT ADVERT!!
When advertising a job, remember your objective - to attract the attention of the best candidates in the market to suit your opening. As such, you need to make the position appealing, interesting and to the point. This is how we recommend you achieve this.
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Firstly, introduce you company - profile, industry, regional capability, etc. |
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Use attractive titles unlike what have been in the industry for ages. Even if the candidate is using a search engine, and your ad has the key words in the text of the ad, the listing will still show up. |
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List the duties and responsibilities - what do you expect the person to do and achieve. |
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Position the level of the candidate you seek in your advert - or you will receive resumes of candidates that you might not be interested in. |
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List briefly what you expect the person to accomplish once on board with you, what he needs to do and what are your expectations. |
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Let the person reading the ad know where he could be one year down the line, how he could grow and develop with the company, adding a "zing" to your company and its profile. This is important to move a person quite happy with his current job to look at your opening. |
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Encourage candidates to include achievements and accomplishments of the past. This would serve better than all the experience letters and degrees that he could have on paper. |
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If you require any assistance in writing adverts for our website, please feel free to contact our consultants for effective, friendly, and useful. Write to us at editor@jobaccess.com for more information.
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